USE CASE

Forecasting demand you cannot see coming

Airport retail demand forecasting means deciding, before a shift, how much stock to hold and how many people to put on the floor. DwellTime.aero is designed to add one input those decisions lack: an early read on whether passengers will spend longer in the terminal than the departure board implies. A captive population changes what it buys the moment it stops moving.

What changes when a flight slips

A delay changes what the people inside do next.

  1. Twenty quiet minutes

    Nothing moves until the wait becomes credible.

  2. Grab-and-go goes first

    Water, sandwiches, wrapped snacks. Anything needing no decision.

  3. Hot drinks hit a ceiling

    Machines and hands cap throughput, not milk in the fridge.

  4. Queue late, close later

    The queue shows an hour too late. Delays push closing times.

The signals you would watch

Three scores, answering different parts of the shift.

Headline

Demand pressure

Scoped to a business type, so a cafe reading answers your question.

Read the definition

Leading indicator

Dwell-time pressure

Longer stays produce the second and third purchase.

Read the definition

Confidence says how far to trust a score. The risk window says when.

From signal to shift

Illustrative examples, not instructions.

Dwell-time pressure HIGH, next 1 to 3 hours

Passengers may stay airside longer than scheduled.

Check grab-and-go and water levels early.

Demand pressure HIGH, delay pressure rising

Wait-driven purchases may reach the counter.

Open the second till, split the queue.

Demand pressure HIGH, disruption risk CRITICAL

Flights may cancel, so footfall falls.

Hold the stock order and cover landside.

Low confidence on a HIGH score

The inputs disagree about the drivers.

Treat it as a watch item.

Dwell-time pressure HIGH, 3 to 6 hours

Last departures may run late, closing later.

Ask the closing team about availability early.

Illustrative scenario

A worked example

Mid-afternoon, a unit manager sees dwell-time pressure reach HIGH for the next one to three hours.

The pastry case is refilled early, a second person moves to hot drinks, and the closing supervisor is warned.

If it arrives, the unit is ready. If not, the cost was one rearranged hour.

Where the signal lands

Nobody here sits at a desk. Alerts reach a pocket; the dashboard covers the morning ahead.

  • Email or Slack alert
  • Shift-start dashboard
  • Per-site alerts for groups

See all delivery channels

Honest limits

Disruption does not automatically mean more demand, and nothing here is live yet. Tell us more on the pilot page.

  • No view inside No camera, till feed or queue measurement.
  • Pressure, not sales It estimates passenger behavior, not your sales.
  • Coarse resolution Terminal or zone level, not one end of a concourse.
  • Not your constraints It cannot see rosters, suppliers or neighbors.

Disruption happens. Preparation is your move.

DwellTime is in early development. Tell us about your airport and your business, and help shape the first pilot.

Join the pilot